Insurance with a sweeter side

Our customers save an average of £156 a year on their insurance*

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24/7 Claims Line
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100K+ customers
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FCA Regulated
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3x award winning
two people sat in a car full of marshmallows
two people sat in a car full of marshmallows

Look at that! 4.5 stars on Trustpilot

with 10,000+ reviews so far


five stars

Have only been using this company for under year have switched cars and change number plates twice no admin charges friendly service and so polite best insurance company by far and I’ve been driving for a long long time highly recommend


five stars

Really easy to deal with either online or via chat. I normally don’t like online chat functions but Marshmallow are actually really good - swift to respond and actual humans to interact with.


five stars

After doing a new quote 2 weeks ago marshmallow blew everyone else away, very quick and easy wrapping up the insurance, no messing about, also 1 of a few who chase up your no claims from previous insurer. The cheapest insurer I've had I 17 years, great


five stars

I used Marshmallow for the first time this year, apart from a very competitive price, they have been excellent when contacted. This is a new company and the overall impression I have received, is that they are keen to build a reputation for outstanding service


Really impressed. As an expat I always struggle with high insurance quotes. Marshmallow was by far the most affordable. Service was quick and sign-up was super simple. Great experience all round.’


As a returning expat to the UK, marshmallow offered to utilise my no claims from driving abroad and gave me a very competitive quotation for my car insurance. Super happy with the team for making the process as simple as possible and for always being available for online support.


Excellent customer service, I've been speaking with Sally and she is a credit to Marshmallow, she has always gone the extra mile and was able to adapt my insurance to my needs.As an expat returning to the UK, Marshmallow was by far the best car insurance I could find. I highly recommend this company.


Very happy with the service I got when setting up my policy. I had some questions about the applicability of my foreign ncb, I got in touch with the team and had all my questions answered In a timely manner. The price I was quoted was over almost 50% less than any other competing company!


We have recently relocated to the UK from Canada and the experience with Marshmallow has been 1st class. Using all the conveniences of a digital platform, Marshmallow keeps the process clear and simple. All the correspondence has been prompt and efficient. Highly recommend


Marshmallow was the only UK insurer that would allow me to include my no claims bonus from overseas! They came in with the best price and have been very helpful whenever I have needed assistance. I would recommend Marshmallow to friends and family.


Marshmallow made the process easy and straight forward even on a Sunday. Despite being an online only service, i found them very responsive and pain-free service. Enquiries or complaints are answered pretty quickly, with straight forward answers and clarity on what can or cannot be done.

Did we mention our shiny awards?

We’re working hard to make insurance affordable for as many people as possible. Rebuilding a huge and outdated industry can be challenging but getting a pat on the back for our efforts always helps!

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The stuff we cover...

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Affordable cover you can control from your phone.

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No-nonsense cover for you and your van.

Here’s why our customers love us

And it’s not just because we look so good in pink

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Save money with more affordable cover

Last year, we saved customers an average of £156 on their car insurance.*

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Get lightning speed support

Our Live Chat team reply to queries in minutes, every single day of the week. Even bank holidays!

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Build your own cover

We’ve got a range of add-on features, so you can build your policy to suit you.

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Get a quote in minutes

It takes around 5 minutes to get a quote. Easy!

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Feel supported through
your claim

Contact us on our 24/7 claims line, and get regular updates on our app.

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Edit your policy in seconds

Edit and update your policy in just a few taps with our 4.9 star app.

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It’s even better in our 4.9 star app

Get updates on your claim. Make changes to your policy. View all your documents in one place... it’s all possible in the app.

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Why on earth did we start an insurance company?

Not because we loved insurance, that’s for sure. Actually, quite the opposite! The short version is: we realised the big insurers were charging certain groups of people way too much - migrants, expats, students, people with low credit scores, and more. We decided to make things right.

Find out more
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Other questions people ask a lot

Who are you?
How do I talk to someone?
What makes you cheaper?
Why are you called Marshmallow?
Can I trust you?
Get a quote
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*Based on research that showed last year we saved customers £156 on average on their car insurance policy where Marshmallow appeared as the cheapest option on a price comparison website.

Get 500 miles of carbon neutral driving. On us!

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