8 reasons why drivers love Marshmallow Move

We asked Marshmallow Move customers what they think of their telematics car insurance. Is it what they were expecting? How do they feel about the tracking? Was it easy or hard to use? Let’s find out.

1. The tag is tiny and there's no black box

This was the most common piece of feedback we got. Marshmallow Move uses a small Bluetooth tag that sticks behind your rear-view mirror. No wires, no installation by a mechanic, no bulky box on the dash.

"The small Bluetooth tag arrived in the post, took less than two minutes to stick behind my rearview mirror, and instantly connected to my phone," says Mohammad. Rebeca put it more simply: "I didn't want a black box because I'd heard so many bad things, but I don't even realise it's there!"

2. The whole process is simple

Customers kept using the same words: easy, straightforward, convenient. You buy your policy, the tag turns up, and from then on you check everything from your phone.

"The simplicity of it," says Christopher. "Insure your car, the tag is instantly sent to you after purchase, then you can monitor it on the app via your phone." Viktor agrees, saying the app and tag "work seamlessly".

3. Great for first-time drivers

Several customers, especially first-time drivers, called out how painless it was to get covered.

Kwame calls Marshmallow "the smartest and easiest way to get car insurance as first-time users".

Aamir says a reasonable quote was "easy to get" and the rates were affordable for a new driver.

4. It's cheaper and fairer

Price came up a lot. Customers compared Move with their previous insurers and described it as cheaper, more affordable, or better value.

Morgan liked that it was “Affordable with premium service” while Christopher said it was “Cheaper, easier to use and provides good analytics.”

5. You can see how you drive

The driving score and trip details were a favourite. Paras likes that the scoring system "helps drivers see their driving performance".

Guru enjoys the fortnightly driving reports, which help him "understand my driving patterns and identify areas for improvement".

6. It helps you improve on the road

This is where customers got most specific. They told us about:

• Smoother braking. Mohammad spotted he was braking harder than needed at roundabouts, and now anticipates traffic earlier.
• Awareness of speed and phone use. Lok says Move made her more aware of her speed, braking and phone use, so she now keeps a safer following distance and avoids distractions.
• Better habits. Ibraheem says he learnt the two-second rule better. Paras says it helps him avoid speeding tickets and focus on the road.

7. It keeps you motivated

Feedback isn't just about what you did wrong. Rebeca's favourite thing is that "it praises me when I do well!" Aamir says he tries to drive as well as possible to raise his score, and that a good score boosts his confidence.

8. No longer concerned about privacy

A lot of people weren't sure about telematics at first. Privacy, tracking and the idea of an ugly device all came up. Most changed their minds.

"I was skeptical at first, but now I find it very convenient," says Viktor. Lok was hesitant about privacy but says setup was simple and she now feels more comfortable knowing how her driving is assessed.

Ibraheem says: "I didn't entirely like the idea but now I love it because it helps me be a better driver."

Get Marshmallow Move today

To see how we can help you save on your car insurance with telematics, find out more about Marshmallow Move telematics or get a quote today.