Car finance that helps dealers say yes

We specialise in new-to-UK customers with no credit history. Add us to your panel and convert the deals other lenders decline.

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You're losing sales you shouldn't have to lose.
But you don't have to

Millions of people in the UK can afford a car but don't have a credit history here yet. They walk into your dealership with a good job, money for a deposit, and they can clearly afford the car. But they've only been here a year or two. Your lenders say no. The sale walks out the door.


These customers deserve a shot. And your dealership deserves those sales.

More people than you'd think

10 million

of people living in the UK were born abroad

9 out of 10

new-to-UK customers can't get car finance with traditional lenders.


Millions

In funding deployed.

Want to start saying yes to these customers?

Join the dealers and brokers already working with us.

Car finance for customers other lenders decline

We look at what other lenders don't. Using proprietary technology we check whether they can actually afford it. Open banking, employment, the full picture. Not just a credit score that doesn't exist yet.

If they can manage the payments, we'll find a way to make it work.

That means more approvals for your dealership, and more customers driving away happy.

Why Dealers and Brokers Choose Marshmallow


New-to-UK is our focus

It's what we're built for. While other lenders see a thin file or low address history as a problem, we see an opportunity.


Thin credit file? Fine.

We see that all the time. It's not a problem for us, so it's not a problem for your dealership.

Just arrived?

Minimal UK address history needed. Your customers don't need years of history to get approved.


Any driving licence

International or provisional. Both welcome. We won't turn away a deal because of licence type.


Fully digital journey

No paperwork to chase. Your customer completes everything digitally.


HP, up to 60 months

Hire Purchase, up to £25,000, with flexible terms from 12 to 60 months.


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We work with dealers and brokers
Whether you're a dealership looking to convert more sales or a broker filling gaps in your lender panel, we've made it simple to get started.
Piggy bank
Built for Car Dealers
  • Submit deals via portal, API, or your existing dealer management system

  • Send us one deal or one hundred

  • Dedicated dealer support team

  • Decisions typically within 24-48 hours

  • No hard credit check until we're ready to say yes

Piggy bank
Built for Finance Brokers
  • Add us to your lender panel in minutes

  • Fill the gaps other lenders can't cover

  • Competitive broker commission structure

  • API integration available

  • Same underwriting standards, whoever sends the deal

Join our growing list of partners

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Perrys logo

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What our customers say

Lots of them have rated us ‘Excellent’ on Trustpilot.

Partner FAQs

Candid photograph of a person in their early 30s receiving car keys from a dealer genuine warm smile of excitement inside a car dealership
Ready to add Marshmallow to your panel?

Join the dealers and brokers who are already saying yes to more customers.

*Based on data from all active Marshmallow car insurance policyholders from 2018 - 2024.